The Best Cold Email Subject Lines for Maximum Conversions
You've heard me say before how powerful cold emailing is for client acquisition, and the first part of a cold email that works is the right subject line. In fact, some estimates say that 47% of recipients open an email based on the subject line alone (and 69% of them...
The Best Cold Email Subject Lines for Maximum Conversions
You've heard me say before how powerful cold emailing is for client acquisition, and the first part of a cold email that works is the right subject line. In fact, some estimates say that 47% of recipients open an email based on the subject line alone (and 69% of them...
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Copy My 5 Proven Cold Email Templates to Land Clients
Many times, I've talked about my love affair with cold emailing. Over the years, I've tried several methods of client acquisition — like cold calling, going door to door, and running paid Facebook ads. Nothing has brought me the results that cold emailing has. This...
Why I Stopped Doing Free Audits for Potential Clients
Free audits are a common method people lean on in an attempt to attract leads and eventually land clients. When I say "audit," it means that you do a review or inspection of the client's work. If you're a writer, you audit the blog. Web designers will audit the...
4 *Actionable* Tips to Make More Money With Your Business
"Mmm... I don't think I want to make more money. Thanks, though," said no one ever. If you have a business — whether you're a freelancer, solopreneur, entrepreneur, agency owner, whatever — scaling your business so that you can earn more is probably on your list of...
How I Landed a $900/Month Client on LinkedIn
I've often mentioned LinkedIn as a vital part of my cold emailing process. Without it, I wouldn't be able to form that initial connection with the other person that ends up turning into a real conversation about working together. But sometimes, LinkedIn is enough in...
The Biggest Lessons I Learned Building a Virtual Team
Hiring remote workers and building my virtual team was one of the best things I've ever done for my business. Not only did it give me the opportunity to grow my business beyond what I originally thought possible, but I've learned so much from the wonderful people I...
These SEO Tips Help My Clients Rank Higher in Google
If you look up SEO tips, you're bound to see a lot of the same suggestions regurgitated over and over again. Use the keyword in an image alt text. Use it in a heading. Include it in the title and URL. These are all good suggestions (and ones you should follow), but...
11 Things to Know About Being a Solopreneur in 2020
Being a solopreneur gives you a sense of control and freedom that being an employee can't. While setting up and running a business on your own is indeed a huge challenge, it's also immensely rewarding. If you're considering making this transition, first of all,...
Stop Apologizing in Business! Do This Instead
In a world where much of our communication relies on email and text messaging, we've had to learn how to talk to each other all over again. As an entrepreneur, choosing your words wisely is of utmost importance, as they're a reflection of who you are as a person and a...
How to Interview Remote Workers: 3 Quick Tips
Are you ready to make the jump from being a solopreneur to managing a team? Congrats! You're giving yourself and your business the opportunity to experience massive growth. For many people who were previously a one-person show, though, interviewing and hiring remote...