Making the shift from traditional 9-5 work to freelance life can be exhilarating and nerve-racking at the same time. You’ll wonder if you’re making the right move getting out of the corporate world — which can offer the stability most people want. You’ll quickly find that learning how to find freelance writing jobs, so you can better control your income, is crucial in maintaining a steady business.
So that’s exactly what we’re going to talk about.
Freelance writers are often surprised to find that writing is the easy part. It’s getting new clients that can be incredibly frustrating.
However, when you become a freelance writer, you also become a business owner. This means there are new responsibilities you’ll have to take on — like learning how to find freelance writing jobs and pitch and sell your services.
Here are five ways to do it.
How to Find Freelance Writing Jobs
1. Send Cold Emails to Businesses
This is the first method I always recommend because, put simply, it’s brought me the most business, hands down.
A cold email is like a less intrusive version of a cold call. It’s when you send an email to a person you’ve not yet spoken with to discuss your product or service. That’s why we say that person is “cold.” They’re not yet familiar with you.
Just to clarify, a cold email is very different from a spam email.
Spam emails are those sent to people without doing the initial (necessary) investigation. A cold email, on the other hand, is an email sent to a prospective client.
This means you need to do your research first to determine if that person could make use of your services and if their requirements fit your niche, before sending them an email to pitch your service.
Do not blindly send emails to as many people as you can. This won’t work. They need to be targeted!
Yes, cold emailing itself takes time — but so does anything worthwhile. Many leads will ignore or reject you, but this method can also land you high-paying clients very quickly.
When sending cold emails, it’s imperative to create a subject line that’s relevant and at the same time catchy so the person on the receiving end will click on it. Make the message short, respectful, personal, and direct, and always double check your email to ensure that there aren’t any spelling mistakes or grammatical errors.
If you’re interested in cold emailing, check out this video.
2. Join Online Job Boards
Another way to find freelance writing jobs is to join online job boards — websites where businesses post projects and assignments they need writers to complete.
There are several job boards to choose from. Some are free (start here) and others will have paid memberships. One of the good things about searching for work using online job boards is that you don’t have to bid for a project (unlike most freelance marketplaces).
Clients who post on online job boards may specify their rate beforehand so you’ll know how much to expect — and you can determine if it’s worth your time to even pursue.
Others may ask you for your rate to check if it’s within their price range.
Full disclosure: When you look for freelance writing jobs using job boards, you will probably have a ton of competition, and these writers are often willing to work for cheap.
If you’re just starting out, it’s worth taking a look, but I don’t recommend you spend hours on job boards. It’s just not worth it.
3. Contact Marketing Agencies Who Provide Blog Content for Their Own Clients
Oftentimes, marketing agencies outsource some of the work they provide for their own clients to outside freelancers. This often ends up being a more cost-effective way for them to get the content they need, than if they were to hire a writer in-house.
The great thing about this option is that there are so many opportunities. Every city in the country (and you can even go outside the country) has countless marketing and advertising agencies.
I can say from experience this can be really good for your business.
4. Network in Facebook Groups for Freelance Writers
Facebook is a helpful platform for freelance writers. First, it can help you network with other freelancers who work in the field. You’ll be able to learn more about the trade through the experiences of people who have been in the business far longer than you.
Second, it’s an excellent source of freelance writing jobs. You will occasionally see people searching for freelancers to collaborate on a project, and a number of established freelancers will also sometimes outsource their own tasks to others.
It’s a great place to find potential clients.
5. Network With People in Related Industries Who Can Refer Clients to You
Networking is crucial and for good reason: it’s one of the ingredients of success — whether you’re a freelancer, entrepreneur, or an office employee. It opens doors! You have to constantly be on the lookout for new opportunities, and knowing people — especially those who work in industries related to your area of expertise — can help ease your way.
For example, graphic designers, editors, web designers, SEO experts, email marketing experts, public relations professionals, and digital marketers are all excellent people to know.
They could very well have clients with content needs, who they can then send your way.
Start thinking outside the [freelance writing] box!
Learning how to find freelance writing jobs at the start can be a bit of a challenge. There’ll be rejections, and that’s normal. There might be instances where you get difficult clients, and there will even be times when you’ll question if you’ve made the right decision quitting your 9-5 work.
Becoming a freelancer isn’t always a walk in the park, so learn what you can from others and always make decisions you can live by. It’s a process, but the results are more than worth it.
Another great tool I absolutely LOVE is LinkedIn. By optimizing your LinkedIn page, you can attract high-paying clients. That’s what I did, and it landed me one of my biggest clients, whom I’ve been working with for over a year now.
I created a *free* guide on how to optimize your LinkedIn page, so you can start using it to grow your business. Fill out the info below and you’ll receive the guide by email.
If you haven’t already, go join my private Facebook group for writers!